Eagle Investment Systems’ Managing Director, Global Head of Marketing, discusses his goals and objectives as well as why clients view Eagle as much more than just a software and services vendor.
Q: You were recently named Managing Director, Global Head of Marketing at Eagle. Can you discuss this position and what you aim to bring to the role?
I’ve been with Eagle for over 15 years now, with management roles in development, sales engineering and, most recently, as Head of Product Management. This experience provides a great backdrop as I take on these new responsibilities. At Eagle, we are focused on providing solutions to help our clients manage assets efficiently. As I take on this new role, I am excited to leverage my experience in development of communications that highlight Eagle’s differentiated solutions and client experience.
As a technology company within BNY Mellon Technology Solutions, there are many opportunities to leverage the vast resources and expertise of the larger BNY Mellon family. Eagle continues to focus on our core business of data management, investment accounting, and performance measurement and attribution solutions. We also want the market to understand the broader solutions we can offer in conjunction with BNY Mellon, such as managed services, middle-office solutions, and integration with third-party solutions. As we help our clients achieve business outcomes, such as expanding into new markets, offering new products, or managing business transformation, we want to make sure these success stories are communicated appropriately.
Q: How did your role as Head of Product Management prepare you for the Global Head of Marketing position?
As head of product management for Eagle, I had the opportunity to work with many of our clients to understand all of the different ways these organizations are leveraging our solutions. In that role, I would often speak with clients directly to understand what business needs they wanted to solve with Eagle and, additionally, all of the ways they wanted to extend Eagle to drive new efficiencies and capabilities across other areas of their business. I also spent time with clients sharing the future vision for our offering, collaborating with our users to ensure that enhancements to the Eagle solution suite could be leveraged to drive value within their particular business.
The experience I gained during the five years I spent in that role, in addition to my earlier experience in sales engineering and development, creates a great foundation. In my new role, I have the opportunity to merge my product management background with all of our marketing efforts to ensure our messaging reflects exactly how Eagle can help global financial institutions deliver the business outcomes they desire.
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